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The social media side is working pretty well for us. The re-focus on implementation is working. This was a useful lesson as we reconfigured the team to assist with implementation which has proved to be a better approach. Weighing in at 20 pounds, you'd better work out to be worthy of the HEFTY MON spatula! THE SXS STEALTH SPATULA Designer : Matthew Kramer Developed over a 7 year period at the International House of Pancakes secret proving grounds at Breakfast Ridge, Nevada, the SXS Stealth Spatula is on the cutting edge of food preperation technology. Our senior team are all passionate about technology and improving productivity so a lot of what I do is keep reinforcing the vision so we can align with that. RD - We can build a signficicant company in just NZ and Australia, but it would be very exciting to crack the US as well. SI - You are a small company now, how will you keep your strong company culture and customer service when you hopefully get allot bigger? MARKET RELEASE Xero exceeds 10,000 customer milestone 23 July 2009 In advance of the Xero Annual Meeting this afternoon Xero wishes to provide the market with a short update of the Company’s progress.

Xero has excluded those unimplemented customers from its customer count to more closely align the timing of revenue. The delay in implementation delayed revenue so we now count customers as they implemented which more closely aligns revenue. We now invite you to try creating more of your own! RD -I’ve already commented on Stock but a big focus of the product right now is accountant features so we become the tool they recommend. We have some big features coming for annual accounts and reporting over the next few months.I was concerned that people would think that we were losing focus on doing Xero Personal. For example, reporting is still very rudimentary, there is no stock control, the functionality in a number of the modules is quite basic, etc… I understand that for many SMEs there is a fine line between personal accounting and their business accounting, but I think that providing a solution to solve this for small business owners doesn’t require all the Xero Personal features.

I believe there is a significant opportunity here, but that there is still a lot to do to maintain Xero’s position as a leading SME accounting solution. I tried detaching the ribbon cable and using deoxit there with no improvement. Seven aircraft have lost flight control because the stainless control cable terminals cracked due to corrosion. Traditional media can be very expensive so we tend to piggyback on our partners spend for that which is why we have built marketing partnerships with banks and telecommunications carriers. We’re also worried about ensuring that broadband investment takes place which is why we are such advocates. SI - Who is your favourite New Zealand business mentors/leader/s and why? RD - Getting talented people in New Zealand. It’s really hard to find great product testers in New Zealand. I am still a Xero investor as well as customer, and I find a number of the features of the product extremely innovative.

This follows commitments from a number of sizeable UK accounting firms for large up-front orders without actual implementation. In the UK we had a number of larger firms committing to orders but not following through with implementation. In the UK, the sales efforts were re-configured to focus on Xero implementation by accountants and to encourage adoption among key individuals within practices. My only concern is that they do not divide their focus between two very different markets. Reader Question - I have a concern about focus at Xero at the moment. I am concerned about maintaining focus on building the best online accounting system for the SME market. SI - With the question above in mind, do you see Xero coming back to the market and or its shareholders for more capital to grow your business? On newer 486 and all Pentium (and above) machines, the parallel port is integrated onto the motherboard and you can set its mode in the BIOS setup. We encourage you to change the name used in the query above to compute the screen time for other individuals. For example, if you were interested in how much certain foreign countries are discussed on the news, you could use text filters to compare the amount of time country names are mentioned in the captions.

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