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Top 10 Online Shopping Sites in the UK For Clothes

Shop for everything from pyjamas to designer fashion at one of the UK's most renowned department stores. Find brands such as Reformation, Rixo, and Ganni and more, including beauty, homewares, tech, and more.

ASOS has 850+ brands across petite, tall and curvaceous styles. Oh Polly is a favorite of influencers, stocks two-piece body-con sets and two-piece dresses. Nasty Gal, a popular brand that is renowned for its vintage-inspired styles. The fast-fashion giant BooHoo offers a range of affordable womenswear.

ASOS

ASOS was founded in 2000 with the fashion-conscious shopper in their 20s as its target audience. The company initially raised funds through the sale of cheap replicas of the clothes worn by celebrities such as Sienna Miller and Kate Moss. After a few years, Nick Robertson and Susanne Clare decided to concentrate on clothing as it would yield the best returns.

The ASOS website has a variety of sizes and types that include maternity clothes and accessories, plus-size clothing, stationary and shoes. The ASOS website also provides various trend guides, #AsSeenOnMe and other content that could encourage. Customers can also create private boards and add items to their wish lists.

The ASOS mobile app provides an uncluttered shopping experience, Bic Lighter 2 Pack including the synchronization of your saved items and a quick checkout. The app displays information about stock to avoid disappointment when an item is out of inventory. This feature is an excellent example of how retailers could use e-commerce technology to increase customer engagement and increase brand loyalty.

George at ASDA

George, the fashion brand of Asda was established in 1989. It has clothing for women, men and children. George offers a range of affordable and ethically sourced clothing. Customers can buy clothing online, in over 500 Asda shops, and on the George website.

The new collection is a part of the 'quiet luxury' style, with pieces made of silk, cotton and linen blends. The collection includes slouchy suit, printed co-ords and ribbed separates. Prices start at 12 pounds (for a 100 percent Supima Cotton T-shirt) and increase to about 77 pounds (for complete suits).

As a fast-fashion store, ASDA George creates new store planograms and instructions "generally every six weeks". Visual Retailing's retail planning software to modernize and ensure the future-proofing of its planning process. This enables it to send briefs and visual layouts for merchandising with unbeatable speed and efficiency. StyleShoots, a multi-purpose photography machine, removes clothing from the background and then uploads them to Visual Retailing for immediate use in VM Layouts. This aids in enhancing the merchandising efficiency and ensure that all its stores receive the identical information.

Debenhams

Debenhams is one of the oldest department store chains, which has a broad selection of clothing and other items. It also has a large assortment of brands, and offers regular sales and discounts. The company also offers various services to help customers locate the products they're looking for.

The retailer began operations in 1778 as a draper's shop in London. In the following years, it expanded into a large department chain of stores with a global presence. It is a leading retailer of fashion and is known for its exclusive designer brands and clothing. It has a huge online presence.

Debenhams has continued to operate its online business despite a few stores closing during the COVID-19 Pandemic. The company recently sold its brand and website to Boohoo Group for PS55 million. The purchase underscores the growing power shift from retailers burdened by brick-and-mortar investment to their more agile online counterparts. This trend is expected to continue as the number of consumers decreases in physical stores.

Topshop

Topshop is a fashion retailer that sells women's and men's clothes, as well as accessories. It has different lines including Boutique, Collections, and Style. The company also provides stylist services that suggest clothes based on the user's personality and style. This is a great feature for indecisive people or fashion novices.

In the past, a trip to Oxford Street in London Oxford Street was a teenage girl's equivalent of a trip to Lourdes which was the most famous store's awe-inspiring interior stuffed with makeup, shoes and clothes to peruse as you navigated its escalators mirrored to the beat of thumping house music. However the fortunes of the company have shifted for the worse and it now appears like the entire Arcadia group comprising Topshop, Dorothy Perkins and Boohoo - could be in danger of going under (Yahoo Finance 2012).

What has saved Topshop in the past was its unique selling point as the closest high street shopper was to catwalk fashions however, this was the thing that ultimately ended it. Asos and Boohoo began offering the same styles that were trending at a lower cost. Shops were closed by the thousands.

Missguided

Missguided is a UK fashion site that sells fashionable pieces that are inspired by the style of celebrities. The website is feminine, with a a pink and white theme. It also features different female models and clothing items on its webpage. The website offers free next-day delivery as well as a student discount for customers.

The site has a wide range of products and is geared towards 16-34 year olds. The brand is a rival of Boohoo which is a fashion retailer that also sells trendy clothes for the same demographic. The site displays bold headings and includes images of clothing products. Boohoo allows users to sign up to their newsletter and receive emails regarding new products.

The company was established by Nitin Passi, who described the aesthetic of the brand as "Kardashianesque". In 2022 Missguided went into administration, owing millions to its suppliers. The company was saved by Mike Ashley's Frasers Group which owns House of Fraser, Sports Direct and House of Fraser.

BooHoo

In 2006, the company was founded by Mahmud Kamani and Carol Kane, Boohoo is an online retailer of fast-fashion based in Manchester. It has customers in over 100 countries. Its own brand of fashion clothing is created and manufactured mainly in the United Kingdom. The company also carries other brands, including Pretty Little Thing and Miss Pap.

The business model of the brand is built on maximising profits through selling to young people in search of fashionable and modern clothes at affordable prices. This demographic, which consists of people under 30 years old, represents a massive market segment globally.

Boohoo employees have access to a range of benefits that include pension plans as well as bonus schemes. Boohoo also focuses on employee health with gyms in the workplace and free healthcare cash plans and mental health support. The company is also renowned for its commitment to size diversity and has detailed size charts enabling shoppers to find the right fit.

Amazon

As the world's largest online retailer, Amazon's UK branch offers a wide selection of clothing, shoes and accessories. You can also purchase food items, household products and DIY tools. The site features a variety of international brands and product.

Go to River Island for fashionable pieces inspired by the style of celebrities and the catwalk, Mango for affordable but stylish Spanish clothes, and Lavish Alison for Water Damage Restoration Equipment couture-inspired designs. These are great to dress up or down. The site is populated with names like Kendall and Kylie Jenner, Gigi Hadid and Eva Longoria as fans of its fashions.

Department chain store John Lewis is another must-visit for fashion-conscious shoppers, given that their selection spans every major category, including electronics and fashion-forward cosmetics. They also stock a wide range of household items like unique tea caddies.